Wednesday, August 03, 2005

FTC Releases CAN-SPAM Audit Study

FTC released a new study that looked at 100 e-tailers to determine if they complied with the CAN-SPAM act. The biggest finding is that 11% of e-tailers did not honor the opt-out request. Can you say busted? Read more.

eINFO – a collection of articles and studies about email marketing.

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