- 48% of respondents check/update Facebook or Twitter whenever they wake up during the night or as soon as they wake up
- 42% check/update Facebook or Twitter first thing in the morning
- 16% under the age of 25 check Facebook or Twitter as their source for news in the morning
- 15% over the of 25 check Facebook or Twitter as their source for news in the morning
Thursday, March 18, 2010
Obessed Twitter Users Check in Day and Night
Retrevo Gadgetology's latest blog post, Is Social Media a New Addiction?, reports some interesting findings from their latest study on how people spend their time on social networks. Some of the highlights of the report:
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I'd believe it. As a 20 something female (gender & demographic most likely to utilize social media on a regular basis) I now rely on twitter almost exclusively for news and current events above all other forms of media. I sometimes know all the major news stories before they even break on mainstream news. It's the first thing I check in the morning and the last thing I read at night. Facebook is for sharing the most relevant stuff with friends and family.
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