- Tuesday is the most active, with Saturday the least active in RSS readership
- Tuesday is the most active day for RSS viewership, feed retrieval and click-throughs.
- “Morning scanners” view the most content; late-night readers click through more
- CTR fluctuates from 7 to 11 percent depending on the hour of day.
- CTR peaks in the late night hours and also in the late afternoon.
eINFO – a collection of articles and studies about email marketing.