The Email Wars blog points out a new policy from MSN.com Passport and Hotmail. So I went into my Hotmail account and took a look to if I was able to opt-out of messages being sent by the Hotmail Member Services (since the so gracefully opted me into their list). At the bottom of their emails Hotmail does allow me to unsubscribe:
Free Hotmail users: If you do not wish to receive Hotmail member letters, you may close your Hotmail account.
So if I wanted to “unsubscribe” I have to close my account. Seems a little drastic.
eINFO – a collection of articles and case studies about email marketing.