Study: Email Address Validation Study of 50 Top Retail Websites

FreshAddress released a new study, “Email Address Validation Study of 50 Top Retail Websites”. FreshAddress tested the 50 top retail websites (based on Internet Retailer’s The Top 400 Guide) to validate nine common email address input mistakes.

• 16% allowed six or more invalid email entries
• 20% allowed five invalid email entries
• 50% allowed four invalid email entries
• 10% allowed three invalid email entries
• 2% allowed two invalid email entries
• 2% allowed one invalid email entry

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