Lyris released their latest ISP Dleivery Report Card. The report found that US and European ISPs and ESPs gross email deliverability fell slightly from Q2 rate of 90% to 87% in Q3. The report also notes that the overall (combined) rates of false positive spam filtering continued to drop froma Q2 average of 1.4% to just 1.2% in Q3.
eINFO - a collection of articles and studies about email marketing.
Categories: deliverability, email, email marketing, email marketing blog, eINFO