Wednesday, February 02, 2005

“No man is an iland” Blog Analysis

Mark Brownlow, who writes the No man is an iland blog, recently released an analysis of his articles as it relates to email marketing trends. Through his analysis, Can-Spam and Deliverability were the two biggest trends talked about. Here are his results:
Can-Spam and related legislation: 17.9%
Other spam issues: 12.4%
Deliverability: 12.1%
Email address providers: 9.6%
Strategy/tactics: 9.2%
Case studies: 6.1%
RSS: 5.8%
Surveys/trends: 5.5%
Events: 5.2%
State of industry: 3.5%
Other issues: 3.5%
List management: 3.2%
E-newsletters: 3.2%
Format/design: 2.9%

eINFO – a collection of articles and studies about email marketing.

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