Mark Brownlow, who writes the No man is an iland blog, recently released an analysis of his articles as it relates to email marketing trends. Through his analysis, Can-Spam and Deliverability were the two biggest trends talked about. Here are his results:
Can-Spam and related legislation: 17.9%
Other spam issues: 12.4%
Deliverability: 12.1%
Email address providers: 9.6%
Strategy/tactics: 9.2%
Case studies: 6.1%
RSS: 5.8%
Surveys/trends: 5.5%
Events: 5.2%
State of industry: 3.5%
Other issues: 3.5%
List management: 3.2%
E-newsletters: 3.2%
Format/design: 2.9%
eINFO – a collection of articles and studies about email marketing.
Wednesday, February 02, 2005
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